Privacy Policy

NritaNove is a trading name of Ahyas Ltd (company registration number 12989391). In this policy, "we", "us" and "our" refer to Ahyas Ltd t/a NritaNove.

We are committed to protecting your privacy. This policy explains what information we collect, why we collect it, and your rights in relation to it.

We may collect the following personal information:

• Newsletter sign-ups: your email address, and your first name if you choose to provide it.
• Reseller applications: the details you submit through the reseller enquiry form (name, business, contact and address details).
• Enquiries: information you provide when you contact us.
• Technical and analytics data: cookies and similar technologies — see our Cookie Policy.

We use your information to:

• send newsletter updates where you have consented;
• respond to your enquiries and contact requests;
• review and process reseller programme applications;
• improve and maintain this website.

We process personal data on the following legal bases under the UK GDPR:

• Consent — for newsletter sign-ups and non-essential cookies.
• Legitimate interests — for responding to enquiries and administering the reseller programme.
• Contract — where necessary to take steps before entering into a reseller agreement.

We do not sell your personal data. Product purchases are completed on Amazon UK; Amazon processes your order, delivery and payment under its own privacy policy. We may use third-party analytics providers as described in our Cookie Policy.

We may disclose information where required by law.

Where you have given marketing consent, we may share limited purchase and attribution information with Meta (Facebook and Instagram) for advertising measurement and attribution. This can include order value, products purchased, hashed contact identifiers and, where available, Meta cookie identifiers, IP address and browser information. If marketing consent has not been granted, we do not send purchase information to Meta through our browser pixel or server-side Conversions API.

We retain a record of your consent decision, date and consent-notice version for audit purposes. See also our Cookie Policy. Further information about how Meta handles personal data is available in Meta's Privacy Policy.

We keep personal information only for as long as necessary for the purposes set out above.

Admin input needed: Specify retention periods for newsletter subscribers, reseller applications and enquiry records.

Under the UK GDPR you have the right to access, rectify, erase, restrict, port or object to the processing of your personal data, and to withdraw consent at any time. To exercise any of these rights, contact us using the details below.

If you have any questions about this policy or your personal data, email hello@nritanove.co.uk.

Admin input needed: Provide a postal contact address for privacy/data protection enquiries, and the name of the data protection contact if applicable.